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۱Assortment Policy of Retail Trade Networks – Private Label Creation
اطلاعات انتشار: World Applied Sciences Journal، بيست و هفتم،شماره۱۰، ۲۰۱۳، سال
تعداد صفحات: ۵
This article deals with the relevance of private label creation by trade organizations, defines differences between a private label and original labels and their structure of price formation. The sequence and the scheme of label creation are proposed. On closer investigation of the further mechanism of private label development there was revealed the benefit for the producer of the goods and the trade network in case of their cooperation during the process of private label creation.
نمایش نتایج ۱ تا ۱ از میان ۱ نتیجه