توجه: محتویات این صفحه به صورت خودکار پردازش شده و مقاله‌های نویسندگانی با تشابه اسمی، همگی در بخش یکسان نمایش داده می‌شوند.
۱An Effective CRM Framework with Data Mining Techniques
نویسنده(ها):
اطلاعات انتشار: اولین کنفرانس بین المللی مدیریت بازاریابی، سال
تعداد صفحات: ۱۶
Committed customers are profitable to an organization for the long term. Customer commitment forms when a customer’s expectation is satisfied and the customer realizes fair value from his\her relationship with the organization. From an organization’s perspective, this value reflects customer equity, but from a customer’s perspective, it represents the customer’s perceived value of the relationship. In order to manage such a relationship successfully, it is necessary to support diverse customer information – such as of– for–the–customer, and by–the–customer information. The CRM framework, which the–customer, includes the decision model for relationship management, should be designed to facilitate the two–way customer relationship exchanges and ways of maintaining committed customers. This paper develops a framework of dynamic customer relationship management which is effectively combined by data mining operations and techniques, suggests the data mining strategy to support the framework, and illustrates the applicability of such framework and strategy in real business.<\div>

۲Synthesis and cytotoxicity evaluation of some new 6–nitro derivatives of thiazole–containing 4–(3H)–quinazolinone
اطلاعات انتشار: Research in Pharmaceutical Sciences، يازدهم،شماره۳(پياپي ۳۶)، ۲۰۱۶، سال
تعداد صفحات: ۹
Quinazolinones are a group of fused heterocyclic compounds which have valuable biological properties including cytotoxic, antibacterial and antifungal activities. Thiazole group–containing compounds have been also reported to have a wide range of biological activities such as antitumor, anti–inflammatory, analgesic and antibacterial effects. Due to valuable cytotoxic effects of both thiazole groups and quinazoline derivatives, in this study a series of quinazolinone–thiazole hybrids were synthesized and evaluated for their cytotoxic effects on three cell lines including MCF–7, HT–29, and PC–3. Among tested compounds (quinazolinones and three intermediates), k5 and k6 showed highest cytotoxic activities against PC3 cell line. K6 and C were most active compounds against MCF7 and K6 showed best cytotoxicity on HT–29 cell line.
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